Institution In-Country Representation

An In-Country Representative is a Chinese education professional based in an EduGlobal office whose sole purpose is to actively promote and recruit for their assigned institution.

The Representative is an integral member of an institution's admissions and marketing teams, undertaking activities which complement EduGlobal services and generate increased recruitment numbers. A Representative’s institution provides guidance on operational decisions while EduGlobal facilitates the management of human resources, administration and financial matters.

  • An In-Country institution Representative is ideal for institutions
  • interested in making the China market a key recruitment hub.
  • wanting to ensure that efforts are language-specific and culturally-relevant.
  • looking for a dedicated presence in the China market with the ability to follow-up locally.
  • hoping to remain actively involved in the recruitment process rather than relying solely on agents.

Key Functions of a Representative

  • Through the infrastructure of the EduGlobal network, an In-Country Institution Representative provides:
  • Enquiry Management
  • Admissions Screening & Assessment
  • Marketing
  • Agent Management
  • Support for Pipeline Programs

Key Benefits of a Representative

  • Cost Efficiency
  • Utilise a better alternative to frequent travel
  • Avoid the complexities of opening an overseas office
  • Brand Guardianship
  • Champion the institution brand in China
  • Retain control of strategic regional marketing activities
  • Centralisation of Processes
  • Centralise the recruitment & applications process
  • Keep the processes in-country and at point of recruitment
  • Capitalise on Resources
  • Utilise EduGlobal infrastructure & resources to market the institution
  • Establish a Representative with EduGlobal China
  • EduGlobal will work with your institution to identify, hire and maintain a full-time representative based in of our 22 offices in China.

Contact your Client Relations Manager for a tailored proposal and details regarding how to establish an In-Country Institution Representative.